Some people have a unique hobby—traveling to remote, off-the-beaten-path locations. They're willing to go the extra mile—literally—just to reach these quiet destinations. To make things easier, many travelers opt for lightweight personal care items, such as 2-in-1 products that combine shampoo and conditioner in one. This prototype will be showcased live at the Indonesia Cosmetic Ingredients (ICI) 2025 event.

These personal care products are formulated with ingredients like EcoSense™ 919 Surfactant, which provides a gentle touch to the hair. This ingredient is solvent-free, self-preserved, low in eco-toxicity and toxicity, readily biodegradable, and 100% derived from vegetable sources. EcoSense™ 919 Surfactant belongs to the Alkyl Polyglucoside, a class of non-ionic surfactants widely used in various cosmetic, household, and industrial applications.

Next, there is DOWSIL™ 979 Emulsion, an emulsion that delivers superior conditioning performance for all hair types, offering improved sustainability benefits and lower ecotoxicity compared to many quaternary-based surfactants. DOWSIL™ 979 Emulsion also provides long-lasting protection for the hair.

Another key ingredient is ACULYN™ 88 Rheology Modifier, an anionic, hydrophobically modified alkali-soluble acrylic polymer emulsion (HASE). It is lightly crosslinked and offers excellent thickening and stabilizing efficiency in water-based systems.

This ingredient is also safe for use in shampoos, where it supports anti-frizz and anti-dandruff formulations, adds a pearlescent effect, and enables the suspension of ingredients in low-pH shower gels, body washes, and even spray sunscreens.

Another important component is OPULYN™ 301, a highly versatile opacifier for anionic surfactant-based systems. OPULYN™ 301 performs best in slightly acidic to moderate pH ranges and can tolerate moderate levels of inorganic electrolytes. It delivers uniform opacity and a lotion-like appearance to formulations, and it effectively masks amber hues or haziness in the final product.

Thanks to these innovative ingredients, your hair stays clean and shiny—even with a simple shampoo product—because it nourishes both the hair and scalp while cleansing.

With these ingredients, formulators can create lightweight, effective, and visually appealing products that meet clean beauty standards.

A more detailed explanation of the simplified skincare and makeup routine concept will be available at the SML booth during the Indonesia Cosmetic Ingredients (ICI) 2025 event, taking place from May 14–16, 2025, at JIExpo Kemayoran, Jakarta (Hall D2, Booths C1 [1–10] and C2 [11–18]).

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